Category: Industry Ramblings

Industry Ramblings, Music

Dave Mason

Just before the show, Dave came up to me. He said he needed a peking duck delivered to his tour bus right when they walked off stage…

Industry Ramblings

Good people

Last year, my company (D.I.-Why) sponsored the New Music Seminar. It was our first sponsorship ever as a company, and we were a bit nervous about what could happen. Having worked in multiple marketing departments over…

Industry Ramblings

The Best Policy

There are times when it’s fun to be a dick. Maybe you’ve hard a really hard day; the man is beating you down. You gotta vent on someone, and that barista seems perfect to inflict rage…

Industry Ramblings

Professionalism

It’s really not something that needs to be discussed, or at least that’s what I thought. When you’re working with a client/artist/musician/band/whatever, the asumption is that everyone involved will conduct themselves in a professional manner. Unfortunately, at 3 AM, this isn’t what happened…

Industry Ramblings

It’s gonna happen, right?

So why hasn’t the band put it all back together, hit the road, and capitalized on the adulation? And why has Steve Perry remained suspiciously out of the limelight for so long? It makes a cynical marketing mind wonder how “planned” the spontaneous appearance at the Word Series truly was…

Featured Articles, Industry Ramblings

I love Rdio.

I wanted to come up with a more profound title, but I couldn’t. Although, a declaration of true love seems pretty emphatic, don’t you think? Staying up with the trends in the music industry is important…

Featured Articles, Industry Ramblings

Is TuneCore really a direct-to-fan solution?

Direct-to-Fan is the dominant trend in today’s music space. Whether it’s Trent Reznor telling us, or anyone else, the ability to engage with fans and provide unique, compelling offers is tantamount to success. What’s disturbing though, is that you’ve labeled Tunecore as a frontrunner in the direct-to-fan space. Nothing could be further from the truth.

Industry Ramblings

Food for thought – from your friends at the RIAA…

According to SoundScan, the top 10 albums in 2009 sold a total of 21 million copies, and the top 10 tracks totaled 36 million paid downloads. But the top 10 albums in 1999 totaled 55 million in sales. Even with digital track sales factored in, those top sellers fell by more than 50%…