A big chunk of what I do involves looking at endless numbers of spreadsheets and charts. Spotting trends, digging into referral sources, and trying to make facts rise from figures like some sort of marketing phoenix. What’s amazing to me is that with nearly any set of numbers and data points, we can draw all kinds of conclusions. It’s not enough to say “this clearly shows...
Savor the experience…
Last Friday, I had the extreme pleasure of being a dinner guest at Boston’s Oak Room. It’s a steakhouse in the classic tradition that fusses over every detail, serves the highest quality cuisine, and charges its patrons accordingly. As dining goes, it’s fantastic. But what really got me to thinking was the overall experience — how it kept me thoroughly contented and...