ScottFeldman.net Marketing. Music. Occasional Wisdom.

CategoryRamblings

Foursquare Etiquette

I resisted writing this post for a while, because I’m either gonna piss off a few people or (at best?) come off sounding all snooty and elitist. Finally though, that moment has passed. Foursquare is a cool way to share information about where you’re at, offer cool tips, and play inside some marketing guy’s dream of social commentary. But then there are those who feel compelled...

Professionalism

It's really not something that needs to be discussed, or at least that's what I thought. When you're working with a client/artist/musician/band/whatever, the asumption is that everyone involved will conduct themselves in a professional manner. Unfortunately, at 3 AM, this isn't what happened...

5 Words to Build a Career On

Looking back, I don't think I said much of anything for the first 6 months I was working in radio. But I absorbed everything. Over time I learned how to be persuasive without being a bully. I learned when the end result often meant sacrificing what you thought (at the time) was totally essential.

The hardest lesson was learning to let others do their job so you can do yours.

Music’s biggest night?

Dear Neil:

I spent most of yesterday celebrating “Music’s Biggest Night” with a few thousand of my closest friends. As a member of the Recording Academy, it’s a singular thrill to be able to personally witness the hype machine ramp things up into frenzy of klieg lights and chaos.

But this year, moreso than the others, was it really music’s biggest night?

Amoeba My Dreams

Latest Amoeba Music shopping spree: You should all go buy these NOW! And while I love Newbury Comics, Amoeba Music is the greatest music store on the planet. Perhaps the galaxy, and likely the universe...

The (New) Office

Back when I lived in Hollywood, I spent most of my time working from home. The boss-man didn't want to incur unnecessary overhead, so in exchange for picking up the cost of my phone and internet, I never had to commute more than 10 steps from "home" to "work." For the most part, it was pretty sweet. But...

Snowpocalypse Now

It snowed in Boston.  One reporter saw a guy named Noah putting snow tires on his ark.  Shoopa Shoopa.  Knowing that I was going to be spending a large amount of time outside snowblowing/shoveling/cursing my life, I used Rdio to make a lovely playlist.

What am I paying you for?

For anyone that’s a marketing consultant, you know the three steps to discomfort…. You submit an invoice to a normally happy client. They come back to you with: “what have you done? Why am I paying you this much?” You show them everything you did, which they don’t quite understand, and proceed to grumpily write you a check. Hopefully. Marketing isn’t a...

ScottFeldman.net Marketing. Music. Occasional Wisdom.

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